Karupatttiiiiiiiiii!!! Palm Jaggery ~~~~~~~~~~~~~~~~~~~~~ Karupatti or Palm Jaggery is one of the best natural sweetner probably in the world. Our every visit to farm/ any producer has a unique and inspiring story to tell. In reality, most of the Karupatti small producers are under a big trader who stocks up hugely. However, instead of that when the producer sells it to a store or customer directly, he gets a very good profit. However, most of them do not do that because lack of network or people who are potential buyers. This young man from Mettur connected with us last year saying that he is the first person in the family who is interested and keen to break the old marketing culture of selling his produces to the big trader who stocks up the 5 month's produce for probably for entire year. He also mentioned for the effort they put in, they end up getting very small amount. That's how he got introduced to us inviting for a visit to witness his genuine Karupatti production. He sounded very curious and high spirited to find the right people and thus support and elevate his family's financial situation. His family is into palm jaggery production for more than 40 years. So thankful that we are getting introduced to right people who are most genuine and trustable and there is reasonable give and take between us.
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